OnDemand

Contingent Workforce... Industry professionals offering field Marketing, Sales and Brand Development for your products on an as-need basis. Many company's were forced to make difficult cutbacks due to the recent economic downturn. Even the strongest brands saw there field representation severely limited and possibly even abandoned. Where others see challenges we saw opportunity. This is a unique time in history where great individual talent is available and often willing to work under a more flexible arrangement just to stay active in the industry.

We are able to leverage our strong industry history, brand knowledge and relationships with great talent to help. Comprehensive Search can offer you a simple, quick and affordable way to step back into the markets, showrooms, stores and firms that are critical for you to reestablish your brand message.

We match your brand to experienced talent on an as-need basis to help represent your brand in the manner and locations you feel are needed. These can be ongoing or irregular activities with the duration determined by you. We provide the talent, the coordination and can help with ongoing support.

Download our brochure for more information

Some of the uses for our On-Demand Contingent Field Teams

· Promotional Event Hosting
Calling on specifiers to increase the specification of your branded products through product presentations, building relationships, answering technical questions, updating libraries, etc.

· Product Training / Demonstration
Professional representatives to build personal, long-term relationships with resellers and specifiers through on-site visits. The objective is to act as a hands-on consultant for your brand.

· Market research and competitive data analysis
Use our MarketPros where you can not justify face-to-face representation but want more than generic calls or expensive ads.

· Product demonstration and assisted selling days
Representing your products typically in a “big box” retail setting. Our team members can translate your brand message to tangible selling points and help drive brand awareness.

· Tradeshow and Industry Event representation
Our On Demand talent can keep help maintain your presence at industry functions as well as the valuable relationships and contacts.

· Consumer and salesperson promotions and awareness
Calling on specifiers to increase the specification of your branded products through product presentations, building relationships, answering technical questions, updating libraries, etc.

· Telemarketing
Use our industry talent to call in to your customers in cases where you just can not justify face-to-face representation but want more than generic telemarketing calls or expensive ads.

· Specifier Representation
If your product is most normally sold as a product specified by architects, designers, facility managers or builders we have tremendous experience and a history of success calling on the A&D market. We understand the differences in the sales process and are experts at specification sales. Calling on specifiers to increase the specification of your branded products through product presentations, building relationships, answering technical questions, updating libraries, etc.

· Lunch & Learns, CEU’s and other informative Brand educational events.
The great majority of items for the interiors and building products industry benefit greatly from direct face-to-face marketing. How much carpet would be sold if consumers couldn't see it and touch it first. Our On|Demand teams are experts at showcasing your product line. Through samples, demos or educational forums.

The Comprehensive Advantage

We have been providing Field Marketing solutions to major brands since 1983.

Focusing primarily on the interiors and building products industries. We speak the language and understand the needs. From A&D firms, local dealers to Big Box Retailers; we can help you make more sales.

Founded in talent search: we do not just provide “Feet on the street” our criteria insure you get “A” list representation usually with an industry veteran.

Embedded coordinators on each brand team to coordinate with your product and brand manager and help ensure program success.

Business Intelligence is a built-in component all of our field teams relay key-issues and market activity through their weekly reporting.

How We Deliver Results

1. Consult with you to assess your needs 2. Formulate Solutions
3. Recruit a quality Field Team
4. Train the team on your products
5. Execute and deploy your solution
6. Engage online reporting
7. Provide continuous market intelligence
8. Measure and analyze your results
9. Optimize your program